Attribution
Know which creator drove the subscription
Creator codes are matched to RevenueCat subscription events so commissions are tied to actual revenue.
Subscription referral engine
Creator referrals,validated before payout.
For subscription apps: GrowthCat tracks creator codes with RevenueCat, waits out refunds, and pays creators with Stripe. Ads are available as an optional second channel once you want to monetize or buy in-app attention.
Creator codes
RevenueCat attribution
Refund-window validation
Stripe payouts
Live conversion
code to cash
Validated
1
Creator code
MARCELO20
2
RevenueCat event
Annual subscription
3
Validation hold
Refund window cleared
4
Stripe payout
$42.00 ready
1 code
tracked to purchase
30d
validation
5%
influencer payout commission
Subscription-first
Built for recurring revenue, not one-off coupon drops.
Creator operations
Invite creators, set terms, and track payouts.
Validation layer
Keep refunds and churn out of commissions.
Developer-ready
Launch with the SDK and hosted docs.
Why it works
Built for subscription referrals.
Most referral tools stop at links. GrowthCat adds the attribution, validation, and payout layer app teams need before creator programs can scale.
Validation
Hold payouts until revenue is real
Refund and cancellation windows clear before a conversion becomes payable.
Payouts
Pay creators through Stripe
Owners fund payout operations and creators onboard once to receive earnings.
Contracts
Set campaign terms before promotion
Commission, product, discount, and contract terms are agreed before codes go live.
Referral system diagram
How the loop works.
Install the SDK, issue codes, validate conversions, and pay creators once the revenue clears.
01
Connect your app
Install the SDK, add your GrowthCat key, and connect RevenueCat so redemption and attribution can run inside your app.
02
Launch creator campaigns
Invite influencers, assign referral codes, and publish campaign terms with pricing and commission rules.
03
Track purchases
Every redeem, conversion, and subscription event is tied back to the creator who actually drove it.
04
Validate before payout
GrowthCat keeps conversions pending through the review window, then marks validated revenue for payout handling.
05
Pay creators with Stripe operations
Owners fund payouts through Stripe-backed setup, while influencers complete Stripe onboarding to receive earnings.
Developer path
Add the SDK, initialize your GrowthCat key, and let the app handle referral code validation and redemption.
Optional ads layer
A second growth channel, only when you need it.
BetaReferral codes stay the core product. Ads sit beside them as a simple marketplace for app teams that want to sell in-app space, buy attention in other apps, or cross-promote their own products.
01Coming Soon
Earn from your app
Create manual ad slots, set CPM and CPC floors, and choose whether other apps can discover them.
Manual slotsCPM/CPC floors70% publisher share
02Coming Soon
Promote your app
Browse available apps, choose a slot, upload creative, and submit the ad for review.
MarketplaceBudgetCheckout
03
Run self-promotion ads
Use your own manual ad slots to promote an app, website, affiliate link, product page, offer, or feature.
Your inventoryNo GrowthCat feePlan impressions
Marketplace rules
Publishers define the manual ad slots and minimum prices. Advertisers browse those slots, set a budget, upload creative, and wait for review before anything serves.
0%
self-promotion fee
70%
manual slot share
60%
Auto Ads share
Pricing
Pricing that fits the operational layer.
Owners unlock referral attribution and ads from the same plan. Referral features cover apps, creator codes, MAR, and payout fees. Ads features cover self-promotion impressions, unlimited manual ad slots, unlimited marketplace campaigns, Stripe payments, and review level.
MAR means Monthly Attributed Revenue: subscription purchases and renewals attributed to GrowthCat creator campaigns in the current UTC month.
Self-promotion ads are free owner-created campaigns. Marketplace campaigns are paid packages funded through Stripe before delivery.
App owners can create unlimited manual ad slots, and advertisers can create unlimited marketplace campaigns. Plan allowances apply to self-promotion impressions only.
Free
For first self-promotion ads
$0.00
setup only
Referral features
1 app
1 active creator code
$1,000.00 monthly attributed revenue
Upgrade required above included MAR
5% fee from influencer commission
Ads features
1,250 self-promotion impressions / month
Unlimited manual ad slots
Unlimited marketplace campaigns
Upgrade required above the included MAR.
Starter
For early marketplace ads
$29.99
/ month
Referral features
1 app
10 active creator codes
$3,000.00 monthly attributed revenue
1% MAR overage fee
5% fee from influencer commission
Ads features
12,500 self-promotion impressions / month
Unlimited manual ad slots
Unlimited marketplace campaigns
1% MAR overage fee above the included amount.
Growth
For scaling ads and attribution
$69.99
/ month
Referral features
5 apps
75 active creator codes
$12,000.00 monthly attributed revenue
1% MAR overage fee
5% fee from influencer commission
Ads features
50,000 self-promotion impressions / month
Unlimited manual ad slots
Unlimited marketplace campaigns
1% MAR overage fee above the included amount.
Scale
For managed ad programs
$149.99
/ month
Referral features
25 apps
250 active creator codes
$40,000.00 monthly attributed revenue
1% MAR overage fee
3% fee from influencer commission
Ads features
150,000 self-promotion impressions / month
Unlimited manual ad slots
Unlimited marketplace campaigns
1% MAR overage fee above the included amount.
FAQs
GrowthCat FAQ for app owners and creator programs
GrowthCat helps app teams run influencer and creator referral programs with subscription attribution, conversion validation, and Stripe payout operations. This creates a reliable system for creator-driven growth instead of code-only tracking.
What is referral attribution for subscription apps?
Referral attribution links each subscription purchase or renewal to the creator or referral code that influenced it. GrowthCat records this using referral codes and RevenueCat subscription events.
How does GrowthCat reduce payout risk for creator commissions?
GrowthCat applies a validation window before payout eligibility. Refund and cancellation activity can clear first, which helps owners avoid overpaying commission on revenue that does not stay active.
Where do Ads fit in GrowthCat?
Referral codes are the main GrowthCat workflow. Ads are a secondary growth channel for teams that also want to sell in-app inventory, cross-promote their own apps, or buy placements in other GrowthCat apps.
What changes between Referral features and Ads features?
Referral features cover app count, active creator codes, attributed subscription revenue, MAR overage, and influencer payout fees. Ads features cover self-promotion impressions, unlimited manual ad slots, unlimited marketplace campaigns, Stripe-secured payments, package types, GrowthCat Auto Ads, and review priority.